Your Site or App. An Abundance of Interested Traffic Flowing to it From a Range of Sources, 24-7. Great idea, no?
From Paid Advertising, viral traffic, direct response and even SEO, we can help clients start gaining traction and building instant and long-term revenue from highly targeted traffic across the web.
Pay Per Click (PPC) Advertising
PPC is a great way to get tons of interested, highly engaged visitors to your website today. Using platforms like Facebook, Instagram, Google, Youtube, LinkedIn and more, we cam rapidly generate high levels of traffic for your site, all optimized for the ideal Cost Per Click (CPC) from day 1. Our managed retainers allow clients to keep on top of their ad spend and optimize costs at all times.
Email Marketing (Direct Response)
Email marketing and ergo, list-building, is a fantastic way to build trust and loyalty with the visitors to your website and its’ assets. Utilizing cutting-edge platforms and strategies such as funnel systems, automated email sequencing and dynamic response systems, we allow clients to actively engage with their prospects and clients in numerous ways, all automated and optimized through testing and refinement.
Search Engine Optimization (SEO)
The Holy Grail of online traffic, SEO generates “free” traffic via search engine results that send highly engaged, actively seeking visitors to your site who are immediately geared for purchasing. It’s a tricky discipline to get correct however, so read on below in this page for more information on how we achieve it and what your responsibilities would be to ensure it is a success.
App Store Optimization (ASO)
How do some apps in the app store get huge traction and a snowball effect of new customers, while some languish, undiscovered, forever? It’s a similar principle and approach to SEO but ASO is its’ own beast. We use strategic platforms to approach competitor analysis and then plan and execute your AS approach for both App Store and Google Play Store to enhance your organic visibility in your chosen category.
Video & Viral Traffic
The relative ‘new kid on the block’ of traffic generation strategies, Video and Viral traffic methods seek to engage watchers upfront and then strategically direct them to your website to areas that are designed specifically for them. Video is essential for content marketing in this day and age. Inquire today and we’ll fill you in on all the latest strategies and techniques.
How We Approach SEO + ASO
Step 1: Building an A-Grade Foundation is Key
Like building a house on a swamp, your hopes for SEO/ASO ain’t gonna pan out without the right foundation in place.
There are many facets that affect your search engine or App Store ranking, but the foundation is ultimately the most important. Needless to say, it is not just ‘luck’ that some websites get onto the first page of Google or Play Store and others sit on the 9th or 10th page for their entire existence and never get noticed. To help clients get noticed online we must optimize the core foundation of the site/app to prime it for success.
Step 2: Performance & Code
Performance-based, speedy, logical code
Most often we find our new clients’ assets are bogged down by poor server performance, extraneous code, huge images, slow-loading pages and plugins and software that is just not needed. So, we streamline everything from the ground up, whether retro-optimizing or building out a new website for the client. Find out if your site needs a performance overhaul…
Step 3: Crafting Authority Through Content Curation
Once the foundation is set, you must be ready for a long-term fight to gain traction in the search engines.
In this fight, content (or more appropriately, ENGAGEMENT) is king. You must be willing to create and curate consistent content or a superior experience for your website or app, otherwise you will never gain the success in Rankings that you desire. If you’re not willing to work at this, or invest in a content team to do so, no one can help you gain traction in SEO/ASO long-term.
We start with a free website or App scan (value $595) to get your baseline, from which we’ll detail recommendations specific to your assets…
Traffic Methods Education
If you’d like to invest the time in learning how to SEO your website, we have a great course that covers all the bases from a standing start upward. You can enroll today and get instant access to over 20 hrs of training videos and resources.
Zenith Online Marketing LLC
At Zenith, we strive for a great experience for all clients and visitors to our websites and online asset pages. Online Marketing and even a simple website design project is very important to us and we thank you for the time taken to visit and engage with our site.
If you have any online marketing needs, please get in touch and we'll be delighted to discuss options, latest best practices, cool ideas and how we can help elevate your marketing for future success.
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